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Market research to determine the impact of plain packaging on other tobacco products

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Publication date: 
December 2011
Last updated: 
22 December 2011
Publication type: 
Report
Intended audience: 
General public
Description: 

Research was done into the effectiveness of plain packaging designs for other tobacco products, such as:

  • roll-your-own tobacco
  • premium cigars
  • cigarillos — little cigars